Person

Zimmerman, Jan

Jan Zimmerman has found marketing to be the most creative challenge of owning a business for the more than 35 years she has spent as an entrepreneur. Since 1994, she has owned Sandia Consulting Group and Watermelon Mountain Web Marketing (www.watermelonweb.com) in Albuquerque, New Mexico. (Sandia is Spanish for watermelon.) Jan’s web marketing clients at Watermelon Mountain are a living laboratory for experimenting with the best social media, search engine optimization, and other online marketing techniques for bottom-line success.