Person

Jaiswal, Anand Kumar

Forschungsschwerpunkte: bottom of the pyramid (BOP) markets, services management, customer satisfaction, business-to-consumer e-commerce, and brand extension management.

Bezüge im Wissensnetz

Affiliation (2)

GND-Personen

Indian Institute of Management Ahmedabad
Indian Institute of Science

Variante Namensentität der Person (1)

GND-Personen

Kumar Jaiswal, Anand

Bevorzugte Namensentität der Person (1)

GND-Personen