Person

Chakravarty, Surabhi

M.A. (Economics) from Lucknow University

Ph.D. an der Alliance University, Bangalore

Assistant Professor am Department of Management and Commerce des CMR Institute of Management Studies (CMRIMS), Bangalore

Forschungsschwerpunkte: Marketing, Consumer Behavior, Advertising, Sensory Branding, and Emotional Branding

PGDBM vom Institute of Productivity & Management, Lucknow